According to @godofprompt, implementing Hormozi's Retention & Ascension Model in AI-driven businesses is crucial for maximizing profitability by focusing on customer lifetime value (LTV) and reducing customer acquisition cost (CAC) (source: https://twitter.com/godofprompt/status/2002322938402619505). The model emphasizes mapping the current customer journey post-purchase, analyzing lifetime duration, identifying churn reasons, and defining the next logical purchase. For AI SaaS companies, this means introducing subscription-based services, continuous model updates, and tiered premium features to encourage monthly payments. By designing natural product ascension paths—such as advanced analytics, automation add-ons, or industry-specific solutions—businesses can retain customers over multiple years. Delivering continuous value (e.g., through AI-powered insights or proactive support) makes cancellations less attractive, fostering long-term relationships and recurring revenue. The approach provides a concrete framework for AI firms to build sustainable back-end revenue growth engines.